Communicate Your Brand Online

Whether you’re in a job search, want to effectively manage your career, advance to the next level, or you’re a business owner, you can communicate your brand online.

·         Newsletter. If you're a business owner, you may have an eNewsletter. This provides a great venue for promoting your brand.

·         Email signature. How can you incorporate your brand attributes and your brand colors into your email signature?

·         Blog. You can communicate your brand by creating a blog or contributing to others’ blogs. It allows you to be seen as an expert. What do you want to be known for?

·         Other social media. Use Facebook, LinkedIn, and Twitter to communicate your brand.

·         Website. If you’re a business owner, you most likely have a website which provides you a great venue to promote your brand. If you’re in a job search or career management mode, consider having your own website to establish your online presence. Check out https://about.me to get started.

You can use all of the vehicles I mentioned to establish yourself as a thought leader and increase your visibility and credibility.

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